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Why Pistachio is the Flavour of the Year in London

Walk through any artisan bakery in London right now and you will see one ingredient dominating menus: pistachio. From the viral Dubai chocolate bar to towering layer cakes dusted in jewel-green crumbs, the humble Persian nut has become the most-requested flavour of the year.

The Pistachio Renaissance

At SuGre, our Pistachio & Rose Cake has become a quiet bestseller. There is something about the combination of nutty richness, floral rosewater, and a tender crumb that captures exactly what London diners want right now: comfort with a touch of luxury, familiar but elevated.

The best pistachios I use come from Bronte in Sicily — they have a sweetness and depth that ordinary varieties simply cannot match.

How We Source Ours

We work with a small importer in Borough Market who specialises in Bronte and Iranian pistachios. The difference shows in colour (deep emerald rather than dull yellow-green), in flavour (sweeter, more aromatic), and in how the oil emulsifies into our buttercreams.

Pistachio Beyond the Cake

This season we are also experimenting with pistachio cruffins, pistachio cream-filled bombolone, and a pistachio-tahini cookie that pairs the nut with its perfect Middle Eastern partner. Watch this space.

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