Artisan Cakes London — Handcrafted for Every Moment
SuGre crafts artisan cakes in London using seasonal, premium ingredients — because every celebration deserves something genuinely beautiful. From a home kitchen to your table, each creation is made fresh, with care, and with a whole lot of love.
Pistachio & Rose Cake Sage Honey Cupcakes Matcha Cruffins Tahini Sea Salt Cookies Bespoke Celebration Cakes The SuGre Gift Box Intense Chocolate Cake Pistachio & Rose Cake Sage Honey Cupcakes Matcha Cruffins Tahini Sea Salt Cookies Bespoke Celebration Cakes The SuGre Gift Box Intense Chocolate Cake
"Every dessert I make is a quiet act of love — a small way to bring people together."
— Gresa, Founder & Baker
Our Story
Artisan Cakes Made in London, with Heart
SuGre was born from a love of baking. However, what started as weekend creations for family quickly grew into something more. Today, our artisan cakes in London are known for their botanical inspiration, seasonal ingredients, and the kind of care you would put into a gift for someone you love.
Because we believe shortcuts ruin desserts, every recipe is developed with seasonal British ingredients and crafted in small batches. As a result, each cake is honest, flavourful, and genuinely handmade — with no artificial flavours, ever.
We source our ingredients with care — learn more about UK food standards and why provenance matters to us.
Ordering handcrafted desserts in London has never been easier. In fact, most orders are confirmed within two hours.
01
Browse & Choose
Explore our seasonal menu or request a bespoke creation for your celebration.
02
Place Your Order
Order via Instagram DM or our form. We confirm within 2 hours.
03
We Bake Fresh
Your treats are handcrafted in small batches, because quality matters more than speed.
04
Brought to You
Packaged in our signature sage box — ready to gift or enjoy immediately.
Kind Words
What London Is Saying
★ ★ ★ ★ ★
"Finally, a home baker who understands both flavour and aesthetics. The matcha cruffins were perfection — crispy, creamy, and beautifully presented."
A
Amara K.
Chelsea, London
★ ★ ★ ★ ★
"I ordered the SuGre Gift Box as a thank-you and my friend couldn't stop raving. The packaging alone is worth it — so elegant and thoughtful."
J
James T.
Shoreditch, London
★ ★ ★ ★ ★
"Gresa's pistachio cake was the centrepiece of my daughter's birthday. Everyone asked where it was from. Absolutely stunning and even more delicious than it looks."
S
Sophie M.
Notting Hill, London
Ready to Sweeten Your Day?
Order your handcrafted desserts today. Made fresh, packaged beautifully, and brought to your door.